NF’s Clouds Mixtape inspired me to explore a darker and moodier design aesthetic. I wanted to create a series
of posters and social media posts to promote the Clouds tour. Nate’s music is raw and honest, but he also writes more vulnerable songs. I wanted to do the same with the design and use soft elements like clouds and gritty textures, and a dark color pallet.

Concept // Layout // Photo manipulation
Promotional Instagram posts
Instagram Reel

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